Digital marketing is an umbrella term used to group any form of marketing or advertising that leverages digital channels to promote a product or service, including search engine optimization (SEO), search engine marketing (SEM), social media marketing, business websites, content marketing, SMS (text messages), and mobile apps. Since the inception of the web, digital marketing […]
More and more of our time is spent online, if it’s not checking LinkedIn or the latest information on Social Media websites it’s consuming news through apps and websites or sending and receiving documents to companies such as utilities and government organisations. Why you need to be online Our entire world is increasingly online and […]
When you’re going to work in the morning, are you springing out of bed, full of drive and enthusiasm for another day in the office? Or do you crawl in, half asleep and resenting the office for dragging you out of bed? Too many of us are the second person, being ground down by a […]
It seems as if we use our smartphones, tablets and computers for everything these days, and it turns out that even the most “hands on” of tasks can have a digital element if you know how. Today, craft projects that use both traditional and digital elements are all the rage. All you need is the […]
Information technology has had a big impact on all aspects of human life, especially on the business landscape. Since the dawn of the global internet age and the emergence of computer science, business has transformed tremendously. Technological solutions have affected various industries and the global economy. At the same time, this trend doesn’t seem to […]
When applying for a credit card, there is no doubt that the interest rate charged is one of the biggest consideration. Comprehending the mathematics behind these rates will put you in a position to access how expensive or affordable your credit card is going to be. Regardless of how important this information can be, many […]
The secret to a successful business isn’t one magical tip or trick, rather it is a whole host of best practices, tools, techniques, staff, etc. Not only that but it’s a never-ending quest wherein you’re constantly looking for ways to improve processes, increase profits, find the right staff for the job, cut down on costs, […]
In the marketplace of 2018, where the setting up an online retail business is easier and more accessible than ever, there’s no excuse for not chasing international success. Even for the smallest businesses, it’s vital to make yourself globally available to ensure you aren’t over-reliant on one market. If demand where you are based suddenly […]
With the economic climate looking a little uncertain, and the confusion of Brexit gathering on the horizon like a storm, it’s about time to look at where business in the UK is doing well. No one knows how leaving the European Union is going to affect our economy: there are strong opinions on both sides […]
There are several milestones that serve as accomplishments for adults. Graduating college, buying a new hose, and landing that dream job are among them. Even these milestones have different levels. You could graduate or you could graduate summa cum laude. You could get an apartment or you could get a penthouse with a view of […]